Find YOUR Target Patients. At Scale. Cost Effectively.
Our patented, HIPAA-compliant Micro-Neighborhood® segmentation and targeting platform leverages robust evidence-based data to provide your brand with the most effective, privacy-safe way to reach your patients and their healthcare practitioners (HCPs) across channels with exceptional audience quality.
The Medicx Product Portfolio
Medicx HIPAA-Compliant Solutions Reach Both Patients And HCPs
Regardless of where your target exists along the patient journey, the Medicx segmentation and targeting platform and Micro-Neighborhood® data empower your brand to hyper-locally target patients and HCPs at scale across channels, devices, and screens.
Medicx is a Healthcare Marketing Solutions Company that...
Finds YOUR Target Patients Through Data & Analytics
Medicx targets hyperlocal areas where YOUR patients are using patented privacy-by-design Micro-Neighborhood® Targeting while maintaining patient privacy and HIPAA compliance.
At Scale Across Channels
We deliver your brand’s message across multiple channels to maximize scale across digital, advanced TV, and 1:1 permission-based email and direct mail.
Cost Effectively with Strong Audience Quality
Medicx delivers value to your brand through a materially lower cost per diagnosed patient. Relative to Medicx, the cost to reach diagnosed patient is 2X to 40X higher with other vendors.
90%+
of US dispensed prescriptions and the largest source of physician office and clinic medical claims
35M+
Hyperlocal areas profiled across the U.S.
130M
Unique email opt-ins
6B+
Prescription and medical claims on an annual basis
Medicx Micro-Neighborhood® Targeting Platform
Our patented, HIPAA-compliant targeting platform is the most granular, privacy-safe way to find YOUR target patients and HCPs by leveraging health data. This anonymized intelligence includes evidence-based data such as diagnoses, procedures, and prescriptions, as well as self-reported, and other data.
With Medicx, you reach hyperlocal areas where your patients and practitioners of interest are located, not merely a group of look-alikes who possibly have the condition of interest.
HIPAA-Compliant
- Regular third-party audit for risk re-identification determination assessments (RRID)
- Data is managed in a closed, controlled environment
- Access limited to personnel with extensive HIPAA and data security training
Exceptional Audience Quality
- Optimize not only for online metrics, but also for audience quality
- This metric is the natural outcome of our Micro-Neighborhood® targeting approach
- Unique ability to identify true evidence of a health condition
Geography & Prevalence Based
- 35M+ hyperlocal areas profiled across the U.S.
- Define bespoke audience segments based on your brand’s objectives
- Subject matter experts skilled in the applications of medical, procedure, and prescription codes to define custom audiences
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