The Medicx Edge
Medicx is an omnichannel marketing and analytics company. Powered by our patented, HIPAA-compliant Micro-Neighborhood® segmentation and targeting platform, we profile nearly 35 million hyper-local areas across the US.
With this unmatched method of locating and engaging the right audiences in a privacy-safe, cross-channel manner, Medicx can more efficiently and effectively leverage our clients’ advertising dollars while delivering the highest quality audiences resulting in compelling ROIs.
Medicx Micro-Neighborhood® Targeting Platform
Our patented, HIPAA-compliant segmentation and targeting platform powers all our solutions.
It is the most precise, privacy-safe way to reach audiences based on actual health data. With Medicx, you reach hyper-local areas where your patients and practitioners of interest are located, not merely a group of look-alikes who possibly have the condition of interest.
Superior Audience Quality
Our ability to locate patients based on actual evidence of a health condition defines the Medicx competitive edge.
Building high-quality audience engagement is at the core of our value proposition.
HIPAA-Compliant
Medicx is 100% committed to compliance with HIPAA and other privacy laws in all aspects of its business.
Privacy and brand safety have been core to the company's DNA since our inception.
The Medicx Leadership Team
With hundreds of years of collective experience in the life sciences industry,
Medicx leadership brings a wealth of cross-functional knowledge and deep connections to each campaign and brand partnership.
Our Culture
We are team players at Medicx. We believe in three indispensable virtues we all strive to embody every day–humble, hungry, and people-smart. These powerful principles outlined in Patrick Lencioni’s book, The Ideal Team Player, inform everything we do.
Humble
Lacking excessive ego or concerns about status, Medicx team members point out the contributions of others rather than seek attention for our own. We define success collectively rather than individually.
Hungry
We are always looking for more. More things to do. More to learn. More responsibility. Hungry people are constantly thinking about the next step and the next opportunity.
People-Smart
We have common sense about people and know what is happening in group situations. Medicx employees have intuition around the subtleties of group dynamics and the impact of our words and actions.