Reach Your HCP Audience at The 1:1 Level
Permission-Based Marketing - HCP
Our extensive opt-in HCP database includes physicians, nurse practitioners, physician assistants, pharmacists and more. Maximize your investment and zero in on your HCP audience with our true 1:1 targeting approach across channels including email, social, and direct mail.
Let’s talk about how the Medicx edge can work for your brand.
Benefits of HCP 1:1 Targeting
Reach your HCPs on a true 1:1 level
Refine your messaging strategy with custom audience segments
100% Opt-in HCP database
Medicx Micro-Neighborhood® Targeting Platform
Our patented, HIPAA-compliant targeting platform is the most granular, privacy-safe way to find YOUR target patients and HCPs by leveraging health data. This anonymized intelligence includes evidence-based data such as diagnoses, procedures, and prescriptions, as well as self-reported, and other data.
With Medicx, you reach hyperlocal areas where your patients and practitioners of interest are located, not merely a group of look-alikes who possibly have the condition of interest.
HIPAA-Compliant
- Regular third-party audit for risk re-identification determination assessments (RRID)
- Data is managed in a closed, controlled environment
- Access limited to personnel with extensive HIPAA and data security training
Exceptional Audience Quality
- Optimize not only for online metrics, but also for audience quality
- This metric is the natural outcome of our Micro-Neighborhood® targeting approach
- Unique ability to identify true evidence of a health condition
Geography & Prevalence Based
- 35M+ hyperlocal areas profiled across the U.S.
- Define bespoke audience segments based on your brand’s objectives
- Subject matter experts skilled in the applications of medical, procedure, and prescription codes to define custom audiences